Explore the Focusing & Flowing Collection
Elevate your daily rituals with the Focusing & Flowing Collection — a thoughtfully curated selection of journals, adult and kids coloring books, planners, and Bible studies designed to celebrate Black excellence.
Each product is created to inspire creativity, confidence, and intentional living, helping you honor your journey, embrace your self-expression, and make every day purposeful.
Featured Collection- The Art of Focus
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The Art of Focus Collection Focus Is The Luxury — Black Organic Cotton Tote Bag
Regular price $20.50 USDRegular priceSale price $20.50 USD -
The Art of Focus Collection Focus Is The Luxury Flow is The Flex— Tan Organic Cotton Tote Bag
Regular price $20.50 USDRegular priceSale price $20.50 USD -
The Art of Focus Collection Focus Is The Luxury, Flowing Is The Flex — Matte Hardcover Journal Focusing & Flowing Mindfulness Resources
Regular price $12.50 USDRegular priceSale price $12.50 USD
TOP SELLERS
Our most loved Focusing & Flowing favorites — from journals to drinkware to apparel and self-care essentials. Click ‘View All’ to explore the full collection and elevate your intentional living.
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Focus Is The Luxury, Flowing Is The Flex Military Green Crop Hoodie apparel
Regular price From $43.50 USDRegular priceSale price From $43.50 USD -
Focus Is The Luxury, Flowing Is The Flex — 15 oz Drinkware Glass
Regular price $11.50 USDRegular priceSale price $11.50 USD -
Focus Is The Luxury, Flowing Is The Flex — Luxe Black Glossy Mug-Drinkware
Regular price $12.00 USDRegular priceSale price $12.00 USD
Collections
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Focusing & Flowing Apparel
More than clothing — this is intention in motion. The Focusing &...
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Focusing & Flowing Drinkware Collection
Designed for intentional living and everyday rituals, the Focusing & Flowing Drinkware...
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Focusing & Flowing Mindfulness Resources
Focusing & Flowing Mindfulness Resources The Focusing & Flowing Mindfulness Resources collection...
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The Art of Focus Collection
Elevate your everyday with pieces designed for intention, style, and unapologetic Black...
About Us
Focusing & Flowing is a luxury Black-owned lifestyle brand rooted in intention, creativity, and cultural excellence. We create thoughtfully designed journals, planners, notebooks, and lifestyle goods that invite you to slow down, reflect deeply, and move through life with clarity and purpose.Born from a season of transition, Focusing & Flowing began as a personal practice — a way to regain focus, honor the process, and trust the flow. What started on the page became a philosophy: that our journeys deserve care, beauty, and intention at every stage.Our designs are bold yet calming, elevated yet accessible — blending modern luxury with Afro-centric soul. Each product is crafted to support mindfulness, self-expression, and personal growth while celebrating Black excellence year-round, not just in moments or months.Focusing & Flowing exists to remind you that productivity doesn’t have to be rushed, rest can be powerful, and becoming is just as important as arriving. Because your journey deserves intention.


